Barclays Uni-Count

Role: UX & UI, Research, Copywriting

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Insight: Students want convenience and love a good discount. Students look around for the cheapest alternative when shopping or going out to eat. They also need structure when banking.

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Uni-Count is a sister brand that provides students with: a student debit card, a mobile banking app designed for them, using the 20/30/50 strategy to help them structure their finances and a lifestyle comparison feature that allows the user to search shops and restaurants nearby and compare prices and discounts to make sure they are getting the best deal. 

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Team: Adila Nasrin, Megan Pearce Wright